摘要:市场份额的突飞猛进,让vivo在行业的一片诧异声中成为了当红辣子鸡。坦率地讲,vivo的成功离不开营销的给力、渠道的支撑,但是这些只是助力其成功的显性因素,其成功的核心还是在于坚守"本分",是多年以来他们在产品上坚持"设计+生产+品控+服务"的一体化发展模式在消费升级时代切中消费者对品质可靠性的需求。
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